Rose colour guide
Rose Colours: Find Your Perfect Shade
See what each rose colour looks like, compare our pink shades and choose the flowers that feel right for your gift.
Published · 4 min read
Find your rose colour
Compare the petals in the photographs below. The wrapping, ribbon and bouquet size are examples; choose those details on your product page.
Red
A rich, deep red with velvety petals. A classic choice for a romantic bouquet or a bold celebration.
White
Soft white petals with a gentle ivory tone towards the centre. A clean, timeless look for celebrations, thank-you gifts and remembrance.
Light Pink
A delicate baby pink. Choose this for a gentle pink bouquet with a soft, romantic feel. Soft Pink belongs to this same pale-pink family.
Sweet Pink
A clear, cheerful pink that is brighter than Light Pink, with a softer finish than Dark Pink.
Dark Pink
A deeper raspberry or cerise pink. This is the bolder pink option when you want the flowers to stand out.
Blush
A muted pink with creamy, dusty undertones. Blush feels softer and more understated than the brighter pink shades.
Peach
Warm apricot and soft coral tones. Peach is warmer and more orange-toned than Blush or Light Pink.
Cream
A warm, buttery off-white. Cream has more golden warmth than White or Pearl / Ivory.
Pearl / Ivory
An elegant off-white with a subtle champagne warmth. Pearl, Ivory and Pearl/Ivory on our colour selectors refer to this colour family.
Yellow
A sunny, golden yellow. An uplifting colour for birthdays, friendship and congratulations.
Purple
Cool lilac and mauve tones, ranging from soft lavender to deeper purple. This reference photograph shows the colour family; the exact shade depends on the roses available.
Colour reference photo: Magnific. Bouquet styles vary.
Blue
A vivid sapphire blue for a distinctive statement bouquet. Our blue-rose listings require at least 36 hours before delivery and are excluded from same-day orders.
Order at least 36 hours ahead
Mixed
Several rose colours arranged together. The mix depends on the selected bouquet; it is not one single rose colour.
Lavender
A soft, pale purple. The bouquet pictured here is Ever After Lavender, an artificial-rose arrangement. Artificial roses require 7 days to prepare and are not available for same-day delivery.
Pictured: artificial roses · 7 days’ preparation
Which pink should I choose?
Light Pink is the palest pink option. Sweet Pink is brighter, Dark Pink is a deeper raspberry shade, and Blush is a more muted, creamy pink. Soft Pink describes the same gentle colour family as Light Pink. If you are matching a special occasion, send us a reference photo before ordering so we can help you choose.
What do “As pictured” and “Florist’s Choice” mean?
As pictured refers to the colour palette shown for that particular listing. Mixed combines several colours, while Florist’s Choice lets our florist select a complementary palette from the roses available. White & Green describes white flowers with green foliage, rather than a green rose shade.
A little help before you order
The colour options offered on each product page are the options for that arrangement. These photographs are a visual guide, not a promise that every colour is available for every bouquet or delivery date. Fresh roses naturally vary in tone, and lighting and screens can change how a colour appears.
Selecting a colour changes your order choice. Some product photographs show one example colour and may not change with the selector, so check the chosen colour name before adding your bouquet to the cart. The bouquet size, flower count, wrapping and add-ons remain the ones you select on the product page.
Blue roses need at least 36 hours before delivery. Artificial-rose bouquets are labelled artificial and need 7 days to prepare. For other arrangements, check the product’s same-day badge, availability and delivery-area options.
Quick answers
What is the difference between white, cream and ivory roses?
White has the cleanest, palest appearance. Cream is warmer and more golden, while Pearl / Ivory is a subtle off-white with champagne undertones. Natural shades can overlap between batches.
Does choosing a colour change the bouquet size or price?
The colour selector records your chosen colour. Your selected product size, price and any paid extras are shown separately on the product page and in your cart.
Are lavender roses artificial?
Lavender describes a colour. The Ever After Lavender arrangement pictured in this guide is specifically an artificial-rose product and requires 7 days’ preparation. Always read the selected listing to see whether it contains fresh or artificial flowers.